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03 — MANAGEMENT

 

Built beside the sport.

 

A player’s name, image and story carry value well beyond the pitch. We build and manage that value with the same patience as the career itself, so nothing commercial ever compromises the sporting project.

AT THE CORE

Holistic career & life management.

Everything off the pitch, handled, so the focus stays on it.

01 — DAY TO DAY

Day-to-day administrative support

We manage the off-pitch logistics so the player stays fully focused on training and matchday.

02 — PROFILE

Brand strategy & public relations

Media training, interview preparation and personal brand positioning, so the public profile matches the standard on the pitch.

03 — OVERSIGHT

Financial oversight & advisory strategy

We coordinate vetted, regulated wealth managers, tax advisers and legal specialists to safeguard the player’s long-term assets. We do not give investment advice ourselves.

WHAT WE MANAGE

Value that lasts longer than a contract.

Commercial and off-pitch interests, handled with care.

Commercial portfolio

A clear view of every income stream beside the playing contract, and a plan for each.

 

Sponsorship & partnerships

Selecting, structuring and looking after brand relationships that fit the player.

Image rights

Organising how name and likeness are used, with specialist legal input where needed.

 

Media & public profile

Preparation for interviews, appearances and the moments that shape reputation.

Content & personal brand

A consistent, considered presence across channels, run with the player, not for them.

 

Ventures off the pitch

Evaluating business and creative opportunities with a long-term lens.

WAYS TO ENGAGE

Structured around the season.

Scope and terms are agreed in writing before any work begins.

Portfolio review

A one-off audit of current commercial interests, with recommendations.

Fee agreed after a free first call

Project

A defined piece of work, such as a partnership or a media launch.

Fee agreed after a free first call

Retained management

Ongoing management of commercial interests across the year.

Fee agreed after a free first call

WHO IT IS FOR

Professional and semi-professional players aged 18 and over.

How we protect the player:

Every partnership checked against the club and the season

Transparent terms, reported in writing

Legal review by independent specialists where required

Fewer, better partners rather than volume

HOW WE WORK

Considered, and selective.

Every engagement follows the same four stages.

01

Conversation

A private first meeting to understand the person, the family and the moment.

02

Assessment

We map where things stand: sporting, personal, commercial.

03

Plan

A written plan with clear priorities, owners and review points.

04

Accompaniment

We stay alongside as the plan meets real life, adjusting as the career moves.

DEVELOPING A YOUNG PLAYER?

Coaching and development for grassroots, academy and post-16 players is delivered by our sister practice, The French Touché.

Visit The French Touché →

SCOPE

Management at CM-TM covers commercial and off-pitch interests only. We do not negotiate playing contracts or transfers.

Build value that lasts.

CM—TM    © 2026 CM-TM    ·    Enquiries: contact@cmwt-tm.com    ·    Privacy  ·  Terms

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